Let's face it...the commercials that are produced locally (in house) by most broadcast facilities are NOT what they SHOULD be.  Especially radio commercials.  Honestly, they just don't effectively sell the product they advertise.

In all fairness, it's not usually the fault of the production facility.  The problem lies in the WAY the process has come to work.

These days, a great number of stations are owned by the same company.  This means they can save money by having one person do the work that took 3 people to accomplish in the past.  Something HAS to suffer.

The person who writes the copy:		The person who actually voices and produces the commercial:
Is usually the salesperson and they're NOT trained copywriters. Most of them have never even sold radio or TV before. Really doesn't have time to do it well. They have to get back on the street or phone and sell more commercials.		Had 10 others to do that day. Has to be on-the-air in 20 minutes. Has to be home to take the family to dinner or watch the kids. Has MANY other duties. Just doesn't have the time or inclination to CARE.

Regardless of the reason, the fact remains...
YOUR COMMERCIAL SUFFERS!

KrisEarlPhillips.com creates commercials that REALLY sell products and services!

Kris Earl Phillips has 35+ years of broadcast experience in places like:

• New York
• Boston
• Baltimore
• Cleveland
• Nashville
• Richmond
• and a LOT more.

That's a lot of MAJOR MARKET experience going into every commercial he creates...YOUR COMMERCIAL!

He uses state-of-the-art production equipment and techniques.

• Facilities are COMPLETELY digital so you get the cleanest, most pristine sound possible.

Prices are VERY affordable.  Get in touch and see.

Remember, you can have the greatest product or service the world has ever seen.  But, if people don't buy it, you're not going to be offering it for very long.  And, if your commercial doesn't SELL it, few (if any) will buy it.

When you need to be SURE your commercials effectively advertise your product, Call KrisEarlPhillips.com. 

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